The Covid-19 Organisation

By The Covid-19 Organisation, Apr 21, 2020 10:00:00 AM

Organisations, regardless of the industry they are in, are currently facing headwinds they have not previously experienced....

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Bart Heenk

As Managing Director of Avida International, Bart Heenk heads Avida in the UK. Typical projects Bart gets involved in include organisational change and outsourcing strategies for complex investment and risk management activities. Previously, Bart performed several senior roles at Cardano, SEI, Citibank/Citigroup and Royal Dutch Shell. Bart is an econometrician by training and, outside of Avida, he lectures at various business schools and seminars. He has also been Trustee/vice-Chair for a Dutch charity and acts as a pro-bono treasury advisor to a charitable bank.

Contact Details

Location: London
Tel: +44 203 755 3419

Bart’s War Story

In the early 2000’s SEI wanted to expand their manager-of-managers business into continental Europe. As Managing Director for Northern Europe, I was given the responsibility to develop the business in the main European pensions markets outside the UK (Netherlands in particular)

I opened an office in the Netherlands and, with a couple of colleagues, built the business case for a different proposition tailored to what the market needed. We also worked on convincing the UK team to develop a more Europe-centric proposition, backed by better analytics, systems and reporting. After some initial successes, we were able to convince some of the forward-thinking US-based business leaders to back a more solutions-based approach. We developed marketing materials, regular thought leadership pieces and developed relationships with the major consultants who were most likely to support change and hence a ‘new kid on the block’.

Through all of this we: built the fastest growing business in SEI’s institutional business worldwide, gained the largest single client deal in SEI’s history, built the first profitable business outside the North-American Market. I am particularly proud of the fact that these achievements were made in the face of substantial adversity: scepticism and conservatism within SEI HQ, plus some personal adversity.

Posts by Bart Heenk

Bart Heenk

Does the break-up of the Aon/WTW merger mean anything for pension funds? (Hint: yes it does!)

Jul 30, 2021 11:18:48 AM

As you will have heard, the recent Aon and Willis Tower Watson merger ...

Bart Heenk

Are your Chairs doing the right thing for your pension fund?

Jul 27, 2021 11:31:03 AM

The second blog on our Deadly Sins series is about Chairs, their boards and the ...

Bart Heenk

Are your providers up to scratch?

Jun 24, 2021 10:23:55 AM

  As you have probably heard, there has been another setback to the Aon/WTW ...

Bart Heenk

Have you thought about your provider reviews? It can be done virtually you know!

Jun 3, 2021 11:22:37 AM

  This blog looks at a case study of the virtual evaluating process and ...

Bart Heenk

Sally Bridgeland: Joining the Masters

Apr 20, 2021 2:07:06 PM

The following article was originally published in Institutional Investor on ...

Bart Heenk

ESG in Private Market Investments

Mar 26, 2021 2:06:29 PM

During my University days, a few years back admittedly, I derived huge ...

Bart Heenk

Crisis Management: The Questions Your Organisation Should Be Considering Now

Jan 6, 2021 3:04:53 PM

The ongoing Covid-19 outbreak is exerting a huge strain on many organisations ...

Bart Heenk

The AON Willis Towers Watson Merger - A Customer Temperature Update!

Nov 2, 2020 4:35:19 PM

A major talking point, at least for some, in the UK pension fund industry right ...

Bart Heenk

The AON/WTW Merger - You Have More Power Than You Think.

Oct 6, 2020 9:00:00 AM

Like all of you I hate spam. So, recently I decided to take action to reduce ...


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